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HSY vs KHC

Hershey vs Kraft Heinz stock: which is the better buy?

Tickerday reads Hershey as a Hold at 46 and Kraft Heinz as a Sell at 35. Today, Hershey is the stronger call.

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HSY

Hershey

Hold46/100

Partly cloudy, with 55% confidence

A year from now: $170 (+4.5%)

Read on Oct 11, 2026Full forecast
Stronger call

KHC

Kraft Heinz

Sell35/100

Rainy, with 65% confidence

A year from now: $21 (−8.0%)

Read on Jun 22, 2026Full forecast

Under the hood

Factor by factor

The six things Tickerday weighs, each scored 0 to 100. The higher of each pair is in its call's color.

Overall score

HSY
46
KHC
35

Valuation

HSY
35
KHC
55

Growth

HSY
15
KHC
15

Profitability

HSY
80
KHC
10

Momentum

HSY
30
KHC
20

Financial Health

HSY
55
KHC
60

Sentiment

HSY
65
KHC
50

Where they're headed

Price targets

Each target is measured from the price on the day its stock was read.

Price when read

HSY$162.74 · Oct 11, 2026

KHC$22.82 · Jun 22, 2026

Next week

HSY$164 (+0.8%)

KHC$22.50 (−1.4%)

Next month

HSY$161 (−1.1%)

KHC$22 (−3.6%)

Next year

HSY$170 (+4.5%)

KHC$21 (−8.0%)

The numbers

Key numbers

Market Cap

HSY$32.7B

KHC$27.1B

P / E Ratio

HSY27.9

KHC—

Rev. Growth

HSY-12.4%

KHC-1.8%

Net Margin

HSY+11.8%

KHC-23.1%

Debt / Equity

HSY1.23

KHC0.50

Dividend Yield

HSY6.8%

KHC7.0%

Beta

HSY0.09

KHC0.10

52-Wk Range

HSY$156 – $239

KHC$21 – $29

The argument

The case for and against

Every call has a case against it. Here are both sides, for each stock.

Hershey HSY

The case for

  • Generates strong profits with a net margin of 11.8%.
  • Offers a very high dividend yield of 6.8%, suggesting confidence in its cash flow.

The case against

  • Revenue has fallen by 12.4% over the last year, a significant decline.
  • The stock price is in a long-term downtrend, well off its highs.

Kraft Heinz KHC

The case for

  • Offers a very high dividend yield of 7.0%, which could appeal to income-focused investors.
  • The company is actively reorganizing its business structure in an attempt to spark growth and improve efficiency.

The case against

  • The company is currently unprofitable, with negative earnings per share (-$4.86) over the last year.
  • Sales are declining, with revenue shrinking by 1.8% in the last twelve months.

Tickerday's reads are educational analysis, the same for everyone, not financial advice. Hershey was read on Oct 11, 2026 and Kraft Heinz on Jun 22, 2026; each one's page has the full forecast.

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The receipts

Called it. Then it happened.

Real calls from the Tickerday engine, each one graded against the real price a month later.

Palantir Technologies Inc

+52.3%

✓Called it

We said Buy at $122.33 on Jul 30. A month later the price was $186.29.

Graded Aug 28 at the closing price

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