
COST vs BABA
Costco vs Alibaba stock: which is the better buy?
Tickerday reads Costco as a Buy at 64 and Alibaba as a Hold at 48. Today, Costco is the stronger call.
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COST
Costco
Buy64/100
Sunny, with 68% confidence
A year from now: $1,080 (+9.1%)
BABA
Alibaba
Hold48/100
Partly cloudy, with 60% confidence
A year from now: $90 (−17.5%)
Under the hood
Factor by factor
The six things Tickerday weighs, each scored 0 to 100. The higher of each pair is in its call's color.
Costco
Alibaba
Overall score
Valuation
Growth
Profitability
Momentum
Financial Health
Sentiment
Where they're headed
Price targets
Each target is measured from the price on the day its stock was read.
Costco
Alibaba
Price when read
COST$989.78 · Oct 16, 2026
BABA$109.11 · Oct 19, 2026
Next week
COST$998 (+0.8%)
BABA$108 (−1.0%)
Next month
COST$1,020 (+3.0%)
BABA$105 (−3.8%)
Next year
COST$1,080 (+9.1%)
BABA$90 (−17.5%)
The numbers
Key numbers
Costco
Alibaba
Market Cap
COST$433.4B
BABA$271.44B
P / E Ratio
COST47.9
BABA24.6
Rev. Growth
COST+10.1%
BABA+4.4%
Net Margin
COST+3.0%
BABA+7.0%
Debt / Equity
COST0.17
BABA0.25
Dividend Yield
COST0.6%
BABA3.7%
Beta
COST0.88
BABA0.39
52-Wk Range
COST$844 – $1097
BABA$92 – $183
The argument
The case for and against
Every call has a case against it. Here are both sides, for each stock.
Costco COST
The case for
- Revenue is growing at a strong 10.1% clip, impressive for a company of its size.
- The company has very little debt, with a Debt-to-Equity ratio of just 0.17, indicating excellent financial stability.
The case against
- The stock's Price-to-Earnings ratio of 47.9 is high, suggesting it's expensive compared to its current profits.
- Profit margins are thin at 3.0%, which is typical for the industry but leaves little room for error.
Alibaba BABA
The case for
- The company has very little debt, giving it a strong financial foundation.
- It pays a significant dividend, offering a 3.7% yield to investors.
The case against
- Revenue growth has slowed to just 4.4%, a major concern for a company once known for its rapid expansion.
- The stock has been in a clear downtrend over the past year, significantly underperforming.
Tickerday's reads are educational analysis, the same for everyone, not financial advice. Costco was read on Oct 16, 2026 and Alibaba on Oct 19, 2026; each one's page has the full forecast.
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The receipts
Called it. Then it happened.
Real calls from the Tickerday engine, each one graded against the real price a month later.
Every call is graded
One month after the call, at the closing price.
Palantir Technologies Inc

+52.3%
✓Called it
We said Buy at $122.33 on Jul 30. A month later the price was $186.29.
Graded Aug 28 at the closing price

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