
AMZN vs COST
Amazon vs Costco stock: which is the better buy?
Tickerday reads Amazon as a Buy at 74 and Costco as a Buy at 64. Today, Amazon is the stronger call.
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AMZN
Amazon
Buy74/100
Sunny, with 75% confidence
A year from now: $295 (+15.2%)
COST
Costco
Buy64/100
Sunny, with 68% confidence
A year from now: $1,080 (+9.1%)
Under the hood
Factor by factor
The six things Tickerday weighs, each scored 0 to 100. The higher of each pair is in its call's color.
Amazon
Costco
Overall score
Valuation
Growth
Profitability
Momentum
Financial Health
Sentiment
Where they're headed
Price targets
Each target is measured from the price on the day its stock was read.
Amazon
Costco
Price when read
AMZN$256.05 · Oct 19, 2026
COST$989.78 · Oct 16, 2026
Next week
AMZN$258 (+0.8%)
COST$998 (+0.8%)
Next month
AMZN$265 (+3.5%)
COST$1,020 (+3.0%)
Next year
AMZN$295 (+15.2%)
COST$1,080 (+9.1%)
The numbers
Key numbers
Amazon
Costco
Market Cap
AMZN$2.70T
COST$433.4B
P / E Ratio
AMZN19.9
COST47.9
Rev. Growth
AMZN+15.8%
COST+10.1%
Net Margin
AMZN+17.4%
COST+3.0%
Debt / Equity
AMZN0.28
COST0.17
Dividend Yield
AMZN—
COST0.6%
Beta
AMZN1.51
COST0.88
52-Wk Range
AMZN$196 – $287
COST$844 – $1097
The argument
The case for and against
Every call has a case against it. Here are both sides, for each stock.
Amazon AMZN
The case for
- Strong revenue growth of 15.8% for a company of its size.
- Attractive valuation with a P/E ratio of 19.9.
The case against
- Recent price momentum has been weak, with the stock down over the last week.
- The stock is known to be more volatile than the overall market (Beta of 1.51).
Costco COST
The case for
- Revenue is growing at a strong 10.1% clip, impressive for a company of its size.
- The company has very little debt, with a Debt-to-Equity ratio of just 0.17, indicating excellent financial stability.
The case against
- The stock's Price-to-Earnings ratio of 47.9 is high, suggesting it's expensive compared to its current profits.
- Profit margins are thin at 3.0%, which is typical for the industry but leaves little room for error.
Tickerday's reads are educational analysis, the same for everyone, not financial advice. Amazon was read on Oct 19, 2026 and Costco on Oct 16, 2026; each one's page has the full forecast.
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The receipts
Called it. Then it happened.
Real calls from the Tickerday engine, each one graded against the real price a month later.
Every call is graded
One month after the call, at the closing price.
Palantir Technologies Inc

+52.3%
✓Called it
We said Buy at $122.33 on Jul 30. A month later the price was $186.29.
Graded Aug 28 at the closing price

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